Going into a crisis without a crisis strategy is a bit like saying, “I want to be a CEO by age 40”, but having no actual plan to get there. Luck, connections and hard work may be all that some…
Last Thursday, Polpeo ran a crisis simulation at PR Week’s Crisis Communications conference. We were in good company. There were some very inspiring and thought-provoking speakers, talking candidly about their experience of crisis, including representatives from Network Rail, Serco, TSB,…